iTraff Technology

Website: http://www.saveup.pl

City/Country: Warsaw, Poland

Description:

SaveUp is a mobile shopping application that aims to convert any smartphone into sales channel. It focuses on Books, Music, Movies, and Video Games. By taking a picture of a chosen item customer can:  immediately buy product straight from the smartphone;  find out if a product has a digital substitute ( books - e-books, audiobooks; CD - downloadable MP3s) and download it immediately. Our goal is to help people to use a fast and convenient mobile shopping solution to make a purchase immediately (based on impulse purchase). SaveUp business model is freemium (examples: Shaazam, FlightTracker, AngryBirds). It works by offering SaveUp free of charge while charging over certain amount of usage per month. Cooperation with online stores is next source of revenue which is based on CPA and CPC model. SaveUp offers products in accordance with contracts signed with a specific store. Contract specifies CPC and CPA ratio.